GSD consulting Your flexible Business Partner
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Enterprising Trilingual Business Consultant (FRENCH – DUTCH – ENGLISH) with 20+ years of experience in Sales, Customer, Shopper & Trade Marketing
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Proven ability to accelerate profitable growth, strengthen commercial performance and build successful, long-term customer relationships
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Experienced in developing and implementing commercial strategies, turning business challenges and opportunities into concrete results
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Strong focus on Sales & Commercial Excellence, connecting strategy, execution and people to deliver sustainable business impact
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Passionate about developing people and high-performing teams, unlocking their full potential through leadership, coaching and empowerment
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Experienced in leading change and driving agile transformation, mobilising teams and turning strategic ambition into action
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Committed to creating sustainable economic and social value for businesses, customers and people
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University Lecturer & Speaker in Sales Management and Leadership, combining academic insights with hands-on business experience
Our services Consultancy & Commercial Agency
Interim management
Experienced Sales & People Manager
Sales Management - Team Leadership - Negotiation - Trade Marketing - Field Management - Collaboration
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Pharma Market
- Rx, Gx (A-Brand & Generic) and OTC / OTX
- GPs, Specialists and KOLs
- Medicines, OTC / OTX products, food supplements, medical devices and healthcare products
- Pharmaceutical laboratories, wholesalers and distributors
- Independent pharmacies, pharmacy groups and cooperatives
- E-Commerce (Profitero) and Direct-to-Consumer (D2C)
- Field Sales Management and Commercial Development
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Retail Market
- FMCG / CPG
- Food (Fresh / Ultra-Fresh) and Non-Food
- At-Home and Out-of-Home
- Hypermarkets, Supermarkets, Hard & Soft Discounters and Convenience Stores
- E-Commerce and Pure Players
- International Buying Groups
- Customer Management, Negotiation and Trade Marketing
Project management
Commercial Excellence & Sales Transformation
- Process Review and New Process Definition
- Sales Capabilities Assessment
- Sell-Out Strategy and Incentive Programs
- Sales & Product Mix Management
- Sales Team Reorganization and New Organizational Structure Design
- Recruitment Support and Candidate Profile Assessment (Pre- and Post-Hiring)
- Sales Force Productivity, Motivation and Bonus Scheme Design
- Route-to-Market Strategy and Model Definition
- Gross-to-Net (GtN) Model
- Cost-to-Serve Analysis and Client Service Model Definition
- Commercial Forecasting and Forecast Accuracy Improvement
- Pricing Strategy and Model
- Commercial Budgeting Model
- Tender Strategy and Management
- Growth Hacking and Commercial Growth Initiatives
- Sales Distribution Expansion
- CRM Implementation, Optimization and Master User Expertise
- Commercial Excellence
Business development and market entry
Your contact person to develop commercial activities in the BeNeLux
Speaker and lecturer
- Lecturer in Business School
- Speaker and CPG expert for Consulting/Investing firms
- External advisor for Arthur D. Little, McKinsey & Company and Bain & Company









